Viewber Hits 1 Million Appointments: The UK Property Service Milestone
Viewber Hits 1 Million Appointments: The UK Property Service Milestone
Sound the alarm. Ring the bell. Viewber, the on-demand service offering property inspections, viewings, marketing collateral, and more—available 7 days a week, 365 days a year, across the UK – has just booked its 1 millionth appointment! This milestone marks a major achievement for the company and its customers nationwide.
It was only 3 years ago that Viewber booked its 500,000th appointment – a figure that stunned at the time. “I was talking to a business journalist three years ago and mentioned we had completed half a million appointments,” comments Viewber co-founder, Ed Mead. “Incredulous, he asked me to repeat the figure three times.”
From muddy field to 1 million appointments
Now, that figure has doubled. “One million appointments. I still cannot quite believe it,” adds Ed. “To think a walk with my wife in a muddy field in Dorset, where we dared each other to come up with an idea for a brand new, viable venture, led to this extraordinary company being set up. We have succeeded in changing, in some small way, the way the property industry and people work.”
As an ex-estate agent, Ed’s objective was never to replace agents, managers, auctioneers and other property professionals; it was to make their working lives more efficient, help them win more business and enable them to cover wider geographies on a 24/7 basis. The idea was based around high demand for weekend and out-of-hours viewings – something many agents simply couldn’t fulfil. Additionally, it was an idea that would enable local people to earn a little extra money and work when they wanted. Connecting the two is where the success has come.
Pioneering WFH way before it was fashionable
“Although simple in theory, getting all the pieces in place wasn’t,” adds Ed. “Thankfully, employing the right people at the right time – and tapping into a hidden ‘work from home’ culture years before Covid – meant that since Viewber’s inception in 2016, we’ve thrived and grown. And all of this has been done virtually.”
“One of our strengths is being nimble, creative and able to find solutions to problems our clients face. Originally the idea was to handle assisted viewings for estate agents; once they saw what we could do (and do efficiently and reliably), they wanted more.”
Over 40 Core Services & Counting
Although assisted viewings remain Viewber’s most popular service, we now deliver over 40 core services, with 217 variations and nearly 100 bespoke services, all designed around client needs. Even then, there’s the ability to tailor every appointment to get the very best from each visit. Core services now cover inspections, safety assessments, marketing, key management, and ‘meet and greet’ services, including:
- Viewings of various durations, including live steamed WhatsApp viewings
- Whole day bookings for open house events
- Vacant, mid-term & routine inspections
- ‘View on My behalf’ reports
- Photos, walkthrough videos, floorplans & 360° tours
- Wait & Greet for ID checks, documents signing, trades & deliveries
- Key management, handling & fitting of key safes
- Fire door checks, audible alarm testing & fire risk assessments
- EPC creation
Serving the entire property community
Increased service types led to other property-related clients, including social housing providers, Airbnb owners, auction houses, property managers, private landlords, investors and more. “Today, estate agency is only 9% of what we do,” says Ed. “Collectively, our clients have been on this expedition with us and have stayed loyal; our top 20 property clients have used our services, on average, for 7 years or more – not one has left us.”
One of the best places to work
Despite operating as a remote business, the team spirit, work ethic and culture at Viewber means it has been a top 10 Most Loved Workplace® in the UK for the last three years, taking second spot in 2025.
“Workplace culture isn’t a side project for me,” says Kate Campbell-Balcombe, Chief People & Operating Officer, member of the Chief Executive Team and a St John Ambulance-trained Mental Health First Aider.
Kate’s drive is behind the company’s multiple accolades and accreditations, which include being a signatory of: the Tech Talent Charter; the Centre for Ageing Better’s Age Friendly Employer pledge; the Mindful Employers Charter and the Menopause Workplace Pledge, Viewber is also a registered Disability Confident Employer.
“It takes consistency, honest conversations, investment in the right people and a shared commitment to doing things properly,” adds Kate. “Doing the right thing is definitely not always the easiest thing! Having a remote team that feels proud to be part of Viewber is an achievement that underpins everything and anything!”
“Ultimately,” concludes Ed, “the biggest test of what we’ve built is that people have trusted us to complete 1 million appointments on their behalf – that’s some testament.”
Facts about Viewber
- As of March 2026, there’s a nationwide network of almost 6,000 Viewber Members
- We have 15,000+ client partners across the UK
- In 2025, we completed appointments in every UK postcode (except Outer Hebrides, Isle of Man & Shetlands)
- Our network completed 50 appointments on Christmas Day 2025
- The average booking confirmation time through our dashboard is 5 minutes 20 seconds
- Less than 1 in 200 appointments go unfulfilled
- Our NPS score for 2025 (61.63) was higher than Apple’s!
- We process a client invoice every 1,000 seconds
- Less than 1 in 8 applicants become Viewber Members due to a rigorous selection procedure designed to identify highly skilled and reliable people
- Almost 40% of Viewber visits are carbon neutral
- We offer staff ‘workations’, which allows team members to work virtually anywhere, globally for up to 30 days
- 9 of the top 10 property auction businesses use Viewber for almost everything viewing/visit related
- Almost 40% of Viewber visits are carbon neutral
1 million appointments: looking back, looking forwards
“Funny and unexpected moments when starting Viewber? We used to get friends to ring up their kids at university and pay them to open doors. We’d even make donations to local churches if vicars would let people into a property. There’s nothing we wouldn’t try!” – Ed Mead, Co-founder
“One of the most memorable moments in our early days came after Ed mentioned Viewber during a radio interview. The exposure prompted a surge in applicants. Within hours, our inbox was completely flooded with new enquiries. I worked through the night trying to keep up (back then our process was manual). By the time the sun came up, I was still nowhere near the bottom of the inbox. It was exhausting, slightly surreal and a real turning point.” – Kate Campbell-Balcombe, Chief People & Operating Officer, Chief Executive Team
“It’s always an amazing feeling when you help someone and they are super happy with the work you have done. I was able to assist a client who needed some extremely last-minute support. I was able to jump in straight away and get them what they required. They were very happy with the outcome, which resulted in some amazing feedback for myself and Viewber. I will always remember how that made me feel.” – Lauren Parry, Membership Relationship Manager
“Our service is innovative, exciting and reliable. One thing I hope Viewber achieves in the future is becoming an international service. The model is so unique and scalable that it would be amazing to see it expand worldwide.” – Lisa B, Service Delivery/Operations
“For me, the moment when I thought ‘wow, Viewber is really doing something big’ came prior to joining the team. I came across Viewber while working in the property industry and thought it was a great idea. Its offering was refreshing and very different to other support services. I thought ‘this could catch on’ and clearly it did! The concept stuck with me and when I wanted to try something new, Viewber came to mind and I joined in 2018.” – Michael Eates, Product Manager
“My favourite memory of working at Viewber so far has been attending award ceremonies and getting to meet my colleagues in person, with their full glam on! The speed dating event at the Etihad stadium also sticks in my mind!” – Sian F, Sales Account Executive
If you would like to know more about Viewber, as a prospective employee, as a Viewber member or as a client, please get in touch.
